Father's Day Gift Guide
Why should we honor our fathers?
Every year on the third Monday in January, the country celebrates Martin Luther King Day to honor the civil rights activist and his fight for peace, justice and equality. While we all know about his powerful movement, inspiring marches and of course his famous “I Have a Dream” speech, you may not be as familiar with the fundraising principles that made it all possible. Applying these same principles to your fundraising efforts can help you bring positive change to your own cause.
In this blog you will learn:
From donating his entire Nobel Peace Prize winnings to his movement to partnering with other activists to inspiring hundreds of people to join his cause, Dr. Martin Luther King, Jr. understood the importance of fundraising and how to do it effectively. Here are six fundraising principles we can take away from his efforts.
In order to raise funds, you have to ask. When you are passionate about what you are raising funds for, it is always on the forefront of your mind—ask often and ask everywhere you go.
Share your accomplishments and how raising even more funds will bring future success. Donors love to hear what their money is going towards.
While you may be raising funds for a particular need at the moment, it is all part of a greater cause. Promote that and invite your supporters to be a part of your story.
Whether it’s donating time, money or resources, you must lead by example. Your commitment and dedication will encourage involvement and participation.
You can’t do it alone! Find ways to partner with other people and organizations that align with your values to gain exposure, expand outreach and more.
Be transparent about how you are using the funds you are asking donors to give. This will build trust in you and your cause.
The six fundraising principles that helped fuel a massive social movement can easily be applied to other fundraising efforts—including school fundraisers. Here’s how!
Dr. Martin Luther King Jr. Day is a day to reflect on the remarkable legacy of this civil rights leader. As we draw inspiration from his powerful movement, we can also do so from the fundraising principles that fueled his vision for peace, justice, and equality. By incorporating these principles into our own initiatives, such as school fundraisers, we can amplify our impact and drive positive change in our communities.
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